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Now SIMON has developed a new concept for the future of cities: AURUM HERA, a benchmark for adaptability, integration into urban environments, and ease of installation, that blends in harmoniously with the most diverse urban settings, ensuring effective lighting without clashing with the surrounding architecture or disrupting the aesthetics of public spaces. &²Ô²ú²õ±è;

Conceived and designed to adapt to the needs of the future: Charging stations for electric vehicles are integrated into the system, and luminaires can be added and distributed according to the needs of each space. In short, it is an integral part of SIMON’s concept of the city, offering wide range of lighting solutions to fine-tune and precisely direct light flux to meet the requirements of any project. 

Urban planners and landscape designers at the SIMON symposium 

We opted to present our new model on Thursday 26 September at the third SIMON Symposium on Urban Lighting, which focused on SIMON’s contributions to the city of Barcelona in recent years. &²Ô²ú²õ±è;

For the first time, the event was held in Barcelona at La Casa de la Llum, an iconic space in the SWITCH building, our new global headquarters in Poblenou designed by renowned architect Fermín Vázquez. &²Ô²ú²õ±è;

The third symposium brought together leading urban planning and landscape architecture professionals from the Catalonia region, and featured illustrious speakers such as Maria Buhigas, Enric Batlle, Helena Armengol and Lola Domènec, who examined key issues such as the future of sustainable cities, the New European Bauhaus, and the relevance of Barcelona as the World Capital of Architecture in 2026. &²Ô²ú²õ±è;

It was an inspiring symposium that explored how urban planning can improve our cities and how Barcelona will benefit from its title as World Capital of Architecture 2026. In addition to these interesting reflections, the participation of the audience, and the attendees visiting the SWITCH building, the symposium was the perfect occasion to showcase some of our latest projects. 

At the event, we presented the new AURUM HERA lighting point, and a highly innovative concept that will mark a before and after in lighting design: Organic Light. 

The natural adaptability of light 

When imagining the lighting of the future, SIMON was inspired by ever-changing nature, where there is no homogeneity, where everything is always in a state of flux. The result was the new SIMON Organic Light concept, which adapts to its surroundings like natural light with the aim of harmonising human activities and green spaces and enriching city ecosystems. &²Ô²ú²õ±è;

With coloured, dynamic light we can simulate the motion of nature and highlight the colours of the different seasons, such as spring, autumn, etc., and even convey a sense of the phases of the moon. Organic Light, which is much more experience-orientated and sustainable, promotes the diversity and variety that are an integral part of every ecosystem. 

This concept, developed by SIMON’s Design and Sustainability Department, aims to give time back to people, with the mission of communicating and moving through light, bringing the seasons back to cities and emphasising nature, which is always dynamic and alive, in motion and never static.